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A Culinary Journey

Discover the heart and soul of New Zealand cuisine with iconic chef and Ironclad shareholder, Al Brown. 'Eat Up New Zealand' showcases the freshest local ingredients and the stories behind the dishes.

  • The Ironclad Library: Eat Up New Zealand by Al Brown
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The Ironclad Library: Eat Up New Zealand by Al Brown

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Al’s very latest book is a nostalgic treasure trove that gets to the heart of what New Zealand culture is and the food that reflects that. With over 150 recipes, combining stunning food photography and beautiful on-location shots from around the country this is the perfect gift for every New Zealander.

Eat Up New Zealand honours the past with updated Kiwi classics like roast lamb, pies, flounder, corned beef, pikelets, cheese scones, feijoa and tamarillo desserts, preserves and much more. We have access to the best fresh produce in the world and Al's approach is to start with great seasonal produce, cook it simply and add a flavour punch, texture and garnish to take it to another level. It's clever, simple and yet refined food that is inherently Kiwi.
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  • International Shipping: We heavily subsidise shipping to help as many people as possible access the best cast iron. Discounted rates are calculated at checkout.
  • Duties & Taxes: We work hard to minimise costs, but import duties and taxes are determined by your country’s customs authorities. If applicable, these fees will be collected locally. For a smooth experience, we recommend checking your country’s import guidelines before ordering.

The Ironclad Range.

"Timeless quality and craftmanship."

Chef Lennox Hastie

"The original nonstick pans without the nasties."

Chef Rodney Dunn

"The best cast iron in the business."

Chef Al Brown

"Incredible pans. The best I have used."

Chef Cynthia Louise

  • START A LEGACY

    Handcrafted to serve and preserve your family’s meals, memories, and traditions for generations to come.

  • UNMATCHED QUALITY

    Each pour is tested to ensure your cast iron pan meets the highest global food and safety standards.

  • INDUCTION TO CAMPFIRE

    Designed with our community and chefs to perform exceptionally on any cooking surface.

  • COMMUNITY OWNED

    Ironclad is owned by 250 founding customers, along with chefs Lennox Hastie, Al Brown, and Peter Gordon.

  • DISCOUNT SHIPPING

    Cast iron is heavy, so we heavily subsidise shipping. Discounted rates are calculated at checkout.

  • LIFETIME SUPPORT

    We stand by our products for the long haul. For advice, help, or support, our team is here to help—always.

  • Legacy Pan Shorter

    Every pour is quality tested to ensure that our cast iron is pure enough to cook with.

    In Australia and New Zealand, the cast iron industry remains unregulated, with no specific standards for "Food Grade Cast Iron." While we are working to change that, it’s currently up to each manufacturer to ensure their products are safe. At Ironclad, we choose to meet the highest global standards for cookware, including the requirements set by California Proposition 65 and the FDA.

  • Handcrafted with the same care and quality that defined cast iron cookware of generations past.

    Inspired by vintage cast iron pieces from the 1800s, our signature finishing techniques create an elegantly smooth surface that feels almost like ceramic. By carefully grinding and polishing the cooking surface and base, we can create cast iron that is both naturally non-stick and gentle enough for even the most delicate cooktops, including induction.

  • With every Heirloom pan, you receive lifetime access the Ironclad Vault.

    The Ironclad Vault is a secure digital platform that stores your Ironclad Guarantee alongside your family’s most treasured recipes.

    As part of a thoughtful gift, the Ironclad Vault can also be preloaded with recipes and messages from friends and family. For weddings, anniversaries, or milestone moments.

  • Your purchase not only nourishes your family, it also helps feed a family in need.

    A portion of the profit from each Ironclad Cast Iron Pan sold goes to KiwiHarvest, a charity dedicated to rescuing surplus food and distributing it to people facing food insecurity.

    At Ironclad, we challenge throwaway culture through the concept of 'generational shopping', creating products that last and stay out of landfill.

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